Groom Professional Bye Bye Buzz Shampoo Can aid in alleviating skin irritations. Contains coconut oil for added coat and skin conditioning. A deep cleansing shampoo which will leave the coat plush, clean and fresh. Coat Type - All coat types Soothes skin irritations caused by biting insects For best results, use neat (RTU) Contains neem oil Volume : 450ml This summertime shampoo is the perfect tool to combat fleas, lice, and other biting insects. Contains ingredients to soothe, and relieve irritations caused by insect bites Coat Type - All coat types Soothes skin irritations caused by biting insects For best results, use neat (RTU) Contains neem oil Directions for Use Pre-wet coat Apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Dirty Dogs Shampoo Looking for a shampoo that will clean even the messiest pooches? Dirty Dogs cuts straight through grease and dirt, leaving the coat shiny and manageable. Plus, at a high dilution rate of 20:1, just one bottle will keep you well prepared for any of the mucky misadventures our pets love so much. Dynamic Degreaser Dirty dogs doesn’t just clean dirt and debris, it also de-greases coats which can be especially useful for thick double-coated breeds that often become greasy with time. Removes the unwanted sheen from long or double-coated breeds and restores bounce and volume leaving the coat soft to the touch and especially cuddly. Fruity Fragrance On top of its cleaning qualities, dirty dogs also helps rid the coat of unwanted odours and leaves behind a fab fruity fragrance. This long-lasting scent stays on the coat for days and is a great substitute for your pet’s favourite muddy puddle scent. Deep cleaner Formulated for dirty and greasy coats Fruity fragrance Dilutes 20:1 Available in 450ml and 4 Litre Ingredients Aqua, Sodium Laureth Sulfate, Cocamide Dea, Sodium Chloride, Acetamide Mea, Lactamide Mea, Cocamidopropyl Betaine, Citric Acid, Glycol Distearate, Cocamide Mea, Laureth-10, Formic Acid, Parfum, Benzyl Alcohol, Methychloroisothiazolinone, Methylisothiazolinone, C.I. 15985, C.I. 16035, C.I. 17200 Directions for Use Pre-wet coat Dilute 20:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Lemon Refresh Shampoo Lemon Refresh is a general-purpose shampoo that leaves the coat clean, shiny and smelling great. Contains lemon extract to provide that real fruity fragrance and add a natural condition to the coat. Sick of Smelly Coats? Natural lemon extracts contain a variety of useful minerals and vitamins to clean and deodorise the coat. This shampoo removes grease with ease and eradicates odours to leave the coat smelling fresh and zesty. Soft & Shiny This shampoo also contains a host of ingredients to leave the coat soft and shiny, breathing life back into dull, lifeless coats. The added fruit extracts add moisture to both the coat and skin, reducing the chances of any dryness further down the line. Gets rid of unwanted odours Great for smelly coats Contains natural fruit extracts Fresh lemon fragrance Dilutes 10:1 Ingredients Aqua, Sodium Lauryl Sulphate, Cocoamidopropyl Betain, Alkyl DimethylAmine Oxide, Polyquaternium 29, Cocamide DEA, Hexylene Glycol, Parfum, CitricAcid, Phenoxy, Butyl Paraben, Ethyl Paraben, Methyl Paraben, Propyl Paraben Directions for Use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Bioline Long Hair Cat Shampoo is a gentle, pH-balanced formula designed to care for both cats and kittens with long or sensitive fur. This mild shampoo neutralizes odors, soothes irritated skin, and supports a healthy coat while reducing shedding. Key Benefits: Neutralizes Odors: Effectively removes foul smells from your pet’s coat. pH Balanced: Maintains a balanced pH level to ensure skin health. Soothes Skin: Calms irritated and itchy skin. Safe for Sensitive Skin: Ideal for cats with sensitive or reactive skin. Reduces Shedding: Helps manage and reduce hair loss. Promotes Healthy Coat: Enhances the overall health and appearance of the coat. Usage Instructions: Wet the cat’s coat thoroughly with lukewarm water. Apply a small amount of shampoo, spreading it evenly over the coat. Lather gently and rinse thoroughly with lukewarm water. Repeat if necessary to ensure a thorough clean. After washing, rub your cat dry with a towel and keep it warm and protected from drafts. Note: Use sparingly according to the size of your cat. Bioline Long Hair Cat Shampoo is suitable for routine baths and provides premium care for your pet's coat and skin.

Groom Professional Coconut Moisturising Shampoos Tackle dry coats and skin with this moisturising shampoo from Groom professional. Contains a host of ingredients that promote moisture retention, condition and texture. Must have Moisture Moisturising Shampoo contains natural coconut oil, known for its conditioning and dandruff eliminating properties. Leaves the coat and skin moisturised and healthy, reducing the likelihood of skin irritation or dry, dull hair. Coconut Clean The addition of coconut oil creates a gentle, sweet smell that stays on the coat for days and the easy-lather formula makes bath time a treat for you and your pet. Coat Type - dry coat and skin Reduces dandruff Moisturising shampoo Conditions as it cleans Contains coconut oil Sweet Coconut scent Dilutes 10:1 Available in 450ml and 4 Litre COCONUT MOISTURISING SHAMPOO This shampoo was designed for dogs with dry skin and coat, as the natural coconut oil helps moisturize, reduce dandruff, and adds a shine to the coat. Coconut oil works well for reconditioning dry hair because its molecular structure is ideal for penetrating the hair shaft. Ingredients Aqua, Sodium Laureth Sulphate, Sodium Chloride, Cocamide, DEA, Cocamidopropyl Betaine, Glycol Distearate, Parfum, Glycerin, Cocamide, MEA, Citric Acid, Laureth-10, Triethylene Glycol, Benzyl Alcohol, Propylene Glycol, Formic Acid, Sodium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone Directions of use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Fresh Sea Zest Shampoo Made with 100% natural fragrance and essential oils, Groom Professional Fresh Sea Zest Shampoo cleans as it freshens; leaving behind a bright, zesty fragrance that will remind you of days by the sea. Inspired by nature Like all Groom Professional Fresh Products, this shampoo will bring you closer to the great outdoors thanks to its natural blend of ingredients, scents and natural oils. Just a small amount of this 24:1 concentrated shampoo will have you revelling in mineral seaweed and bright citrus tones. Derived from nature and free from Paraben and SLS, this range is as good to your pets as it is to the planet. Get that show shine! Sea Zest contains real aromatic lemon and citric acids that not only amplify the long-lasting scent - but promote healthy skin and hair, leaving behind a dazzling shine fit for even the highest quality grooms. Creates a dazzling shine Perfect for all coats, especially if dull and dry Zesty seaside scent 100% natural fragrance Contains essential oils Free from Paraben and SLS Vegan Friendly Volume : 4L Ingredients Aqua, Ammonium laureth sulfate, Maris sal, Polysorbate 20, Ascophyllum nodosum powder, Citrus limon peel oil, Citrus aurantifolia oil, Cananga odorata flower oil, Melaleuca alternifolia leaf oil, Potassium sorbate, Sodium benzoate, Citric acid, Limonene, Citral Directions for Use Pre-wet coat Dilute 24:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Fresh White Flower & Ginger Shampoo Made with 100% natural fragrance and essential oils, Groom Professional Fresh White Flower & Ginger Shampoo is packed full of vitamins and ingredients to gently clean and condition the coat while leaving behind a delicate, floral scent. Inspired by nature Like all Groom Professional Fresh Products, this shampoo will bring you closer to the great outdoors thanks to its natural blend of amazing ingredients, scents and natural oils. Just a small amount of this 24:1 concentrated shampoo will teleport you to a beautiful summer garden. A mix of ginger, citrus and floral tones leaves behind a fresh, long-lasting scent. Packed with goodies! This shampoo contains vitamin E, as well as the essential oils of lemongrass and citrus fruits that have a host of benefits for both the skin and coat. Vitamin E and meadowfoam combine to restore dry and damaged coats, while the essential oils gently clean and nourish. Restores dry and damaged coats Perfect for all coats, especially if dry and dull Floral, citric scent 100% natural fragrance Contains essential oils Free from Paraben and SLS Vegan Friendly Volume : 350ml Ingredients Aqua (Water),Ammonium laureth sulfate*, Maris sal (Sea salt), Polysorbate 20*, Cocamidopropyl betaine*, Cannabis sativa seed oil*, Limnanthes alba (meadowfoam) seed oil*, Cymbopogon citratus leaf oil*, Cananga odorata flower oil*, Citrus aurantium dulcis (orange) peel oil*, Zingiber officinale (ginger) root oil*, Citrus paradisi (grapefruit) peel oil* Glyceryl laurate*, Citrus reticulata (tangerine) peel oil*, Melaleuca alternifolia (tea tree) leaf oil*, Potassium sorbate, Sodium benzoate, Citric acid*, Citral*, Limonene*, Linalool* Plant derived, Water from the Lake District Directions for Use Pre-wet coat Dilute 24:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Bright White Shampoos Dazzle the competition with this whitening shampoo. Bright White does exactly what you’d expect, enhancing white tones on any coat to leave them wonderfully bright, while removing stains and odours.  Brightest of the Bunch Make your white pooches the brightest of the bunch with this colour enhancing shampoo. Especially effective when washing bichons, westies, poodles and similar breeds, this shampoo doesn’t contain any bleach or nasty chemicals that will harm the coat. Get that Show Shine Finish Bright white doesn’t just enhance the coat, it also cleans deeply and gently, removing stains and odours for the ultimate shine. The natural coconut oil helps provide moisture to the coat and skin to give a show quality finish to any canine’s coat. Coat Type - White Dogs  Contains no bleach or chemicals that will harm the coat or skin Gently cleans, while maintaining the natural moisture balance in both skin and coat Enhances white tones Perfect for white-coated breeds Contains coconut oil Coconut scent Dilutes 10:1 Available in 450ml and 4L Our best selling shampoo and there is a simple reason why it does exactly what it says on the label. Bright White conditions and brightens white coats and enhances colored coats. Removes stains and odors. Leaves hair lustrous and healthy with a fresh clean scent! pH balanced, especially for animals. Bright White gently cleanse, while maintaining the natural moisture balance in both skin and coat. Concentrated 10 to 1 dilution rate. Ingredients Aqua, Sodium Laureth Sulphate, Sodium Chloride,Glycol Distearate, Cocamide DEA, Cocomide MEA, Laureth 10, Formic Acid, Parfum,Benzyl Alcohol, Methylchloroisothiazolinone, Methylisothiazolinone, Menthylviolet. Directions for Use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Keep your furry friend comfortable and pest-free with Richard's Organics Flea & Tick Shampoo. This 100% all-natural formula is specially crafted for dogs and puppies over 12 weeks of age, ensuring a safe and effective treatment for fleas and ticks. Key Features: Natural Actives: Formulated with 100% all-natural ingredients to effectively kill fleas and ticks without harsh chemicals. Mosquito Repellent: Also repels mosquitoes, offering added protection for your pet. Gentle & Safe: Naturally gentle, making it ideal for pets with sensitive skin. Richard's Organics Flea & Tick Shampoo provides a natural, safe alternative to traditional flea treatments, keeping your pet clean, comfortable, and free from pests.

Bioline Kitten Shampoo is specially formulated to care for the delicate fur of kittens. Infused with a deep nourishing blend of vitamins and botanical extracts, this shampoo ensures a healthy, shiny coat while addressing the unique needs of sensitive and easily damaged fur. Key Benefits: Nourishes Delicate Fur: Enriched with VA, VH, Pronalen Aesculus, and Arnica Extract to provide deep nourishment. Enhances Shine and Health: Promotes a glossy, healthy coat. Strengthens Hair Volume: Complex vitamins work to boost hair volume and resilience. Gentle Formula: Designed specifically for the sensitive skin and fur of kittens. Usage Instructions: Wet the kitten’s fur thoroughly with lukewarm or normal water. Apply an appropriate amount of shampoo and lather gently. Rub into the coat to build a luxurious lather. Rinse thoroughly to remove all shampoo. Dry the coat with a towel or electric dryer. Note: Not Edible: Keep out of reach of children. Storage: Store in a cool, dry place. Seal tightly after use. Bioline Kitten Shampoo is the ideal choice for keeping your kitten’s fur healthy and vibrant, while ensuring their sensitive skin is treated with the utmost care.

Groom Professional Coconut Moisturising Shampoos Tackle dry coats and skin with this moisturising shampoo from Groom professional. Contains a host of ingredients that promote moisture retention, condition and texture. Must have Moisture Moisturising Shampoo contains natural coconut oil, known for its conditioning and dandruff eliminating properties. Leaves the coat and skin moisturised and healthy, reducing the likelihood of skin irritation or dry, dull hair. Coconut Clean The addition of coconut oil creates a gentle, sweet smell that stays on the coat for days and the easy-lather formula makes bath time a treat for you and your pet. Coat Type - dry coat and skin Reduces dandruff Moisturising shampoo Conditions as it cleans Contains coconut oil Sweet Coconut scent Dilutes 10:1 Available in 450ml and 4 Litre Ingredients Aqua, Sodium Laureth Sulphate, Sodium Chloride, Cocamide, DEA, Cocamidopropyl Betaine, Glycol Distearate, Parfum, Glycerin, Cocamide, MEA, Citric Acid, Laureth-10, Triethylene Glycol, Benzyl Alcohol, Propylene Glycol, Formic Acid, Sodium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone Directions of use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Groom Professional Banana Sheen Pet Shampoo Banana Sheen is a general-purpose shampoo that leaves the coat clean, shiny and smelling great. Contains banana extract to provide that real fruity fragrance and add a natural condition to the coat. Soft & Shiny This shampoo contains a host of ingredients to leave the coat soft and shiny, breathing life back into dull, lifeless coats. The added fruit extracts add moisture to both the coat and skin, reducing the chances of any dryness further down the line. Fruity Fragrance The fun banana scent is a fan favourite and thanks to its long-lasting properties, stays on the coat for days. Adds shine and softness Great for dull or lifeless coats Contains natural fruit extracts Banana scent Dilutes 10:1 Volume :  4L Ingredients Aqua, Sodium Laureth Sulfate, Cocamide Dea, Sodium Chloride, Citricacid, Parfum, Benzyl Alcohol, Methychloroisothiazolinone, Methylisothiazolinone,Glycol Distearate, Cocamide Mea, Laureth-10, Formic Acid, C.I. 19140,C.I.42045, C.I.47005, C.I.15985, C.I. 42090, C.I. 14700, C.I. 17200, C.I.45350, C.I. 18965, Amyl Cinnamal, Benzyl Alcohol, Benzyl Salicylate, Citral,Citronellol, Coumarin, Eugenol, Geraniol, Hexyl Cinnamal, Hydroxy Citronellal, Hydroxyisohexyl-3-Cyclohexene Carboxaldehyde, Butyl Phenyl Methylpropional, D-Limonene, Linalool, Alpha-Isomethyl Ionone Directions for Use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Bioline Insect Repellant Shampoo offers effective protection against damage caused by biting insects, using a gentle formula enriched with Margosa extract. This shampoo not only helps to soothe irritation but also revitalizes your cat’s coat, leaving it healthy, shiny, and easy to manage. Key Benefits: Insect Protection: Shields against damage from biting insects. Soothes Irritation: Relieves discomfort caused by insect bites. Healthy, Shiny Coat: Enhances coat health and provides a lustrous shine. Anti-Tangle Effect: Eases combing and detangling. Natural Ingredients: Formulated with Margosa extract to nourish and restore the coat. Suitable for Young Cats: Gentle enough for kittens and young cats. Usage Instructions: Apply a small amount of shampoo to a wet coat, lather well, and rinse thoroughly. For best results, use regularly to maintain a healthy and shiny coat. Give your cat the natural care it deserves with Bioline Insect Repellant Shampoo, designed to keep their coat looking and feeling its best while providing essential protection against pesky insects.

Groom Professional Berry Blast Shampoo Berry Blast is a general-purpose shampoo that leaves the coat clean, shiny and smelling great. Contains blackberry and raspberry extract to provide that real fruity fragrance and add a natural condition to the coat. Soft & Shiny This shampoo contains a host of ingredients to leave the coat soft and shiny, breathing life back into dull, lifeless coats. The added fruit extracts add moisture to both the coat and skin, reducing the chances of any dryness further down the line. Fruity Fragrance The popular berry scent is a fan favourite and thanks to its long-lasting properties, stays on the coat for days. Adds shine and softness Great for dull or lifeless coats Contains natural fruit extracts Berry scent Dilutes 10:1 Available in  450ml and 4L Ingredients Aqua, Sodium Laureth Sulfate, Cocamide DEA, Sodium Chloride, Glycol Distearate, Cocamide MEA, Laureth 10,Formic Acid, Citric Acid, Parfum, C.I. 42090, C.I. 17200, C.I. 12251, BenzylAlcohol, Methylchloroisothiazolinone, Methylisothiazolinone Directions for Use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessary

Bioline Deinsectization Shampoo is specially formulated to address and prevent skin issues in cats and dogs caused by mites, fleas, lice, and other ectoparasites. This effective shampoo combines Margosa extract, citronella oil, and clove oil to offer anti-parasitic benefits while reducing itching, dander, and aiding in skin repair. Key Features: Effective Treatment: Helps alleviate itching, rash, hair loss, and other skin lesions caused by parasites. Powerful Ingredients: Combines Margosa extract, citronella oil, and clove oil for a potent anti-parasitic effect. Skin Care: Reduces itching and dander while repairing the skin. Application Instructions: Wet your pet’s fur thoroughly with warm water, washing the body with plain water first. Shake the shampoo bottle well before use. Apply the shampoo evenly to the wet body and gently rub for 3-5 minutes. Rinse completely with warm water. Use twice a week during initial treatment. Once symptoms improve, reduce usage to once a week and continue for at least three weeks after recovery. Precautions: For External Use Only: Avoid contact with eyes and inner ears. Storage: Keep away from pets and children. Medical Advice: Seek immediate medical attention if ingested. Keep your pet’s skin healthy and free from parasites with Bioline Deinsectization Shampoo!

Chris Christensen Top Cat Wonderful White is an optic intensifying treatment within a shampoo. It produces brilliant whites with no bleaching agents, harsh chemicals, or caustic ingredients. Use on all coat colors to create a lustrous sheen. Corrects yellow Brightens all coat colors Reduced fragrances Removed dyes Clean ingredients Great for all coat types  Volume: 237ml  Made in the USA  All Top Cat products have been human tested and are safe for your cats. Ingredients :  WATER, FOAMING AGENT, SURFACTANT, STRENGTHENER, WHEAT PROTEIN, MOISTURIZER, ALOE VERA, PH LEVELER, CALENDULA, CHAMOMILE, WITCH HAZEL, PRESERVATIVE, ELDERBERRY, FOOD SAFE COLORANT, SAGE  DIRECTIONS: Prewash with Top Cat Clarifying Shampoo, then apply directly to the coat. Gently work into a lather and allow to remain on the coat for up to five minutes. Rinse thoroughly. Follow with Top Cat Finishing Rinse to lock in treatment. Use undiluted. Strand test recommended  Caution:  Avoid using on wounds, scar tissue, and sores. Avoid getting in the eyes. In case of eye contact, rinse immediately with water. For external use only

Bioline Deshedding Shampoo for Cats is expertly designed to manage and reduce shedding, leaving your feline friend’s coat looking smooth, shiny, and healthy. This 200 ml shampoo combines a nourishing formula with herb extracts and essential vitamins to clean pet hair while preventing static and knotting. Key Features: Reduces Seasonal Shedding: Helps to minimize shedding and manage loose fur effectively. Smooth and Nourishing Formula: Enriched with herb extracts and a variety of vitamins to leave your cat’s coat smooth, shiny, and healthy. Prevents Static and Knotting: Keeps the coat free from static and tangles. Main Ingredients: Includes Radix Polygoni Multiflori, Tuber Fleeceflower Root Extract, Coconut Monoethanol Amide, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Polyquaternium-10, and a gentle fragrance. Instructions for Use: Use Sparingly: Apply a small amount of shampoo according to the size of your cat. Application: Massage the shampoo into the wet coat, ensuring it is spread evenly. Rinse Thoroughly: Rinse with lukewarm water and repeat if necessary. Drying: After washing, rub your cat dry and keep it well-protected from drafts. Maintain your cat’s coat in top condition with Bioline Deshedding Shampoo, designed for effective shedding control and a healthy, glossy finish.

Groom Professional Citrus Shine Shampoo Perfect for daily use, this deep cleaning citrus shampoo will wash away dirt, debris, and odours, leaving behind a fresh scent and a super shine. Packed with a variety of essential ingredients, it will make light work of any coat, no matter the condition. Peach Perfect One shampoo ingredient worth singing about is peach oil extract. Known for a variety of skincare benefits, this oil helps the shampoo penetrate deep into the coat and skin, thoroughly cleaning without stripping away natural oils or leaving behind unwanted residue. Combine this with the easily lathered formula and you are guaranteed one squeaky clean pooch. Citrus Scent On top of its cleaning expertise, this shampoo leaves behind a fresh, citrus scent that will stay on the coat for days. These citrus extracts don’t just leave behind a lovely fragrance, they also help break down existing, unwanted odours rather than just masking them with a new scent. Deep cleaning shampoo Perfect for smelly and greasy coats Fresh citrus scent Contains peach oil for added benefits Dilutes 10:1 Volume : 4L Ingredients Aqua, Sodium Laureth Sulphate, Sodium Chloride, Glycol Distearate, Cocamide DEA, Cocomide MEA, Laureth 10, Formic Acid, Parfum, Benzyl Alcohol, Methylchloroisothiazolinone, Methylisothiazolinone /- CI 17200, CI 19140, CI42045 Directions for Use Pre-wet coat Dilute 10:1 and apply to coat, gently working into a lather Leave in the coat for 5-10 minutes Rinse thoroughly Repeat if necessar

Chris Christensen Top Cat Volume Shampoo has a unique body-boosting formula that adds volume and body to each strand creating a fuller looking coat, without compromising texture. Creates a thick and luscious coat Maintains coat texture Reduced fragrances Removed dyes Clean ingredients Great for all coat types  Made in the USA  May be diluted 8:1  All Top Cat products have been human tested and are safe for your cats.  Ingredients : WATER, CONDITIONING AGENT, CHELATING AGENT, FOAMING AGENT, SURFACTANT, PRESERVATIVE, PH LEVELER, MOISTURIZER, FRAGRANCE, THICKENING AGENT  DIRECTIONS: Prewash with Top Cat Clarifying Shampoo, then apply directly to coat. Gently work into a lather and allow to remain on the coal for up to five minutes. Rinse thoroughly. Follow with Top Cat Finishing Rinse to lock in treatment. Use undiluted or dilute up to 8:1.  Caution:  Avoid getting in eyes. In case of eye contact , rinse immediately with water . For external use only

Chris Christensen White on White Shampoo gets the yellow out! Unlike other whitening shampoos, White on White can be used on all coat colors! This product is an optic-intensifying treatment within a shampoo, removing all yellow stains with a lustrous sheen on darker colors. Contains NO bleaching agents, harsh chemicals or softening agents Neutralizes unwanted stains that cleansing does not remove Lasts up to 4 weeks and will not rub off on hands or clothing  Made in the USA   Ingredients : Purified Water, Ethanolamides of Coconut Acid, Sodium Lauryl Sulfate, Hydrolyzed Keratin Protein, Wheat Protein, Glycerine, Aloe Vera, Citric Acid, Calendula, Allantoin, Chamomile, Witch Hazel, Methyl Paraben, Propyl Paraben, DMDM Hydantoin, Sambucus, Acid Colorants, Sage  Directions:   -Pre-wet coat.  -Apply directly to coat, do not dilute.  -Work into a lather. Allow to remain in coat for 5 to 10 minutes.  -Rinse thoroughly. For severely sun bleached/damaged coat color- repeat.  -If stubborn stains remain, apply directly on the stain for another five (5) minutes Note: white On White contains no bleaching agents and will produce a lustrous sheen on darker colors Common Sense  Caution : Avoid getting in eyes. In case of eye contact, rinse immediately with water. For external use only. How to use it? Click to watch: https://youtu.be/wdq95WO4Xhc